RevOps automation collection

Pains and gains: How to give your customers what they want

Understanding customer pains and gains can help you deliver on your unique customers' needs. Here's how to understand the concept and apply it to your business.

How to build an email list and 24 winning strategies

Before you can run an effective email marketing strategy, you need to compile an email marketing list composed of people who are interested in your offerings.

The Zapier HubSpot integration: How to automate your work apps

Zapier's automated workflows can automate data transfer across your most-used apps. Here's how to connect HubSpot to the other tools in your tech stack.

The 10 best competitor analysis tools in 2025

We've compiled the best competitor analysis tools on the market so you can find the data you need and overcome your competitors.

The 10 best email drip campaign software in 2025

With the right drip email software—which might just be part of your current email marketing app—you can create brilliantly timed and fully personalized emails.

The 7 best Pipedrive alternatives in 2025

Here are the best Pipedrive alternatives to help you find the best CRM tool for your team.

15 types of email marketing campaigns (+ examples)

The types of email marketing are as varied as they are effective—and you need a diverse mix. Here, we'll break email marketing into four main categories, then explore a few types to consider for your brand's strategy.

HubSpot vs. Marketo: Which marketing automation software is best? [2025]

HubSpot and Marketo are two leading marketing automation platforms. Here's how they stack up across features, ease of use, and cost, so you can choose the best for your team.

Scaling operations: How Benchmark Mortgage uses automation to streamline workflows

Benchmark Mortgage streamlines operations with Zapier, automating lead management, compliance, and marketing to enhance efficiency and customer experience.

The best screen sharing software in 2025

Screen sharing makes collaboration and support as visual and interactive as it would be in person.